We all love LinkedIn, but actual—as opposed to virtual—networking is still the most powerful tool for businesspeople seeking to make those crucial connections. Whether the goal is to advance your career, land new customers, build your brand, or find your next superstar employee, working the room and shaking hands reigns supreme.
Now, Westchester’s businesswomen have a new networking outlet aimed at helping them connect with other similar-minded, savvy female professionals: FemCity Westchester, the county chapter of a national women’s professional group called Femfessionals. Launched in Miami in 2009, Femfessionals is a national network (20,000 members in 53 chapters across the US and Canada) that aims to “bring women together in a positive and uplifting way… to support each other in business, community activities, and life. ”
The Westchester chapter started last year, spearheaded by Scarsdale resident Natasha Mehta, president of FemCity Westchester, who owns jewelry brand Tijorie and is the head esthetician at Glo Beauty Bar in White Plains. Mehta and six board members are working to expand the chapter’s reach in the county. The group has grown to include 41 members, who are “a diverse group of women that want to form strategic connections to support their business and social circles,” Mehta explains. “Many of us are entrepreneurs and we know the importance of building our brands, so we try to promote one another’s businesses and help bring out the best in ourselves.”
Monthly meetings include networking events, guest speakers, seminars on current business trends, and a mix of inspirational and fun workshops. FemCity Westchester also hosts a philanthropic event once per quarter and has a collegiate group aimed at helping younger women make business connections. The events are usually hosted by a member whose business pertains to the meeting topic. At its recent social media networking event, for instance, a member who runs a marketing firm was the guest speaker, explains Mehta, whose overall aim with the group is to “help create a gateway for women to build relationships and engage with each other in the Westchester community.”
FemCity Westchester offers two types of memberships: the Premium Member fee is $100 for one year, and a Premium Life Member fee is $300. FemCity Westchester’s next event, “Speed Network Your Way To Success,” will be held on Wednesday, May 14 at NoMa Social in New Rochelle.
For more information, email Westchester@femfessionals.com; or visitwww.facebook.com/groups/femcitywestchester/